New learnings while laddering up

The ask is simple: the alignment of all work streams should contribute to synergize all actionable optics. From a scrum perspective, we need to activate any deliverables, for all business units, during this journey. Continue reading New learnings while laddering up

adXistenZ, or Facebook’s Ultimate Digital Marketizer Gizmo

Warning: sarcasm ensues.

We can’t escape it. Facebook needs to keep selling ads. Not just more, but also better. And not just better ads, but also better ways to show us all these ads we love so much!

This conundrum eventually led to one of those really neat ideas.

Continue reading adXistenZ, or Facebook’s Ultimate Digital Marketizer Gizmo